Friday, May 29, 2020

Its Baseball Season Get Ready to Play Hardball Recruiters

It’s Baseball Season Get Ready to Play Hardball Recruiters Batter up, recruitersâ€"it’s time to play hardball. You’re working in the tightest employment market in a generation. Unemployment is low, the economy is strong, and job candidates have never been better informed of the power they can wield at the negotiating table. From seasoned members of Generation X to the new graduates of Generation Z who are about to walk off the graduation stage and into their first jobs, these candidates know their worth and are prepared to take advantage of market conditions when it comes time to talk compensation. according to the 2019 Yello Recruiting Study, six in 10 job seekers today feel empowered to shoot for a higher-than-usual salary when considering an employment offer or asking for a raise. In fact, they already are. U.S. wage growth has been hovering above three percent for nine consecutive months, and according to a recent survey of American CFOs by CNBC, labor costs are expected to be the most significant expense for employers nationwide over the next six months. Although talent acquisition teams certainly have to respond to market forces by preparing competitive compensation packages, there are three key ways to lessen the overall emphasis on wages. Take a page out of your favorite baseball team’s playbook and step up to the plate with these three strategies. Build a Strong Bullpen In baseball, the bullpen is the area where a team’s relief pitchers warm up before being called in to join the game. In recruiting, your bullpen is a pipeline of passive talent that admires your company. To keep your company’s bullpen of talent warmed up and ready to enter the game, you should be serving them content that showcases your employer brand. That starts with building a strong talent community and showcasing your company’s personality on your career page and on social media. Let candidates know whats great about working with you â€" because if they can imagine your company as a place where they can grow and be happy, the salary factor wont be as important, and youll have a much easier time winning them over with your offer. Always Watch Batting Practice Smart pitchers keep an eye on the other team’s batting practice so they can get a sense of each batter’s natural swing and pitch preferences. Knowing where a particular batter likes to see the ball helps inform the pitcher’s choices when he’s on the mound. For recruiters, this means taking time to talk to candidates about their motivations, which you can do starting from the first phone screen or video interview. What’s going to move a candidate to “take a swing” at your offer? Yello’s research indicates that work-life balance, job duties, and career growth opportunities are among the most important factors. By zeroing in on what your candidate wants, you can determine how to present your opportunity in the most appealing way. Don’t Be Afraid to Play Small Ball “Small ball” is an effective baseball strategy that emphasizes putting runners on base and moving them into scoring position. It’s not flashyâ€"you won’t see any swing-for-the-fences moments in this style of playâ€"but it does get results through deliberate, fundamentally sound base hits, bunts and steals. In terms of recruiting, your team can play an effective small ball by providing candidates with a positive interview experience from start to finish. Use automated interview scheduling software to help you swiftly move candidates through the interview process and candidate evaluation tools to keep your team on the same page without wasting time. Fast evaluations enable quick decisions, and quick decisions make strong impressions on candidates who want to join a team that values their skills and time. About the author: Jen Meza, is the VP of People at Yello.

Monday, May 25, 2020

Seattle Advertising, Public Relations, and Design Firms - VocationVillage

Seattle Advertising, Public Relations, and Design Firms - VocationVillage I created this list of Seattle advertising, public relations, and design firms to help creative professionals find employment opportunities. The descriptions of these firms are taken from the official websites of the organizations listed. Please email me  with any suggested additions or changes.1-2-3 A-B 24Seven Strategies LLC Public relations and integrated marketing communications. 3 Crown Creative For Seattle and beyond, graphic and Web site design for individuals and small businesses. 3dB Creative Online and offline advertising, Web site design and development, and brand identity. Aaron Hilst Design Communications Branding, identity, web, marketing, illustration, media relations, project and event management. acadia creative Branding and strategy, identity development, marketing collateral, Web site development, and e-commerce. Ad Ventures Design Marketing A custom Web site, graphic design and interactive development company, with specialized expertise in creative, conceptual design, messaging, branding. aftertheimage Identity and brand development, web design and development, marketing collateral, and photography. Allison + Partners Full-service communications. APCO Worldwide / Seattle Communications and public affairs consulting. Aurelian Design Graphic design and branding. Logos, brochures, packaging, flyers, maps, wayfinding, packaging and more. Barokas PR Media relations, promotional activities, strategic communication, writing services, tradeshow support, and research services. Bear Group Web development specializing in Drupal and Magento. Belief Brand development. Bellevue Public Relations PR specializing in online reputation management and brand advertising. Beyond Traditional Nontraditional advertising. Blue Flavor Design and development for Web and mobile. Brander Communications Branding/identity, advertising, public relations, collateral, ad club management, Web design and development, SEO, market research, and more Brotherton Strategies Communications and public affairs consulting firm serving a broad mix of corporate, philanthropic and not-for-profit clients. Bullseye Creative Branding, advertising, Web, and media.C-D C+C Social marketing and public relations. Caitlin Braam Creative Public relations and marketing specializing in food, beverage and hospitality. Clarity Quest Marketing Marketing and PR for technology and healthcare companies. Clocktower Media Web design and development agency. Cole Weber United Creative branding. Confluence Digital A provider of integrated digital solutions; services include search engine optimization, paid search advertising, social media marketing, analytics, and digital branding. Copacino+Fujikado Marketing communications. Craters of the Moon Marketing Interactive, digital, tradigital, social, and traditional marketing. Creative Media Alliance Full-service advertising and marketing. Daigle Design Branding, design and web communications. Darlin Gray Worldwide Print and digital design specializing in strategic brand development. Delightful Communications Content marketing, social media, personal branding, digital PR, and influencer marketing. Design Kompany Branding. Digital Kitchen Branding and communications. Doubleknot Creative Brand identity, web design, digital marketing, direct response, advertising, video, and collateral. Drake Cooper Brand building. Duo Public Relations Consumer and consumer tech PR. Dynamik Branding and design.E-F Edelman Public Relations Public relations. efelle Digital agency offering a broad range of online marketing services including web design, web development, ecommerce services, SEO services, email marketing and cloud hosting. Effective Design Design. Egg USA Advertising and branding for socially responsible businesses. Electric Pen Strategic graphic design. Elemental Studio Brand strategy and design. EXCLAIM, LLC Strategic branding, design, and advertising. Falconry Group, The Marketing and sales consultancy specializing in marketing automation and lead management for technology, media, business services, medical devices, and health/fitness markets. Fearey Group Public relations. Fell Swoop Full-service digital design (research, strategy, user experience, creative, technology, and analytics) firm. Filmateria Studios Strategic marketing and branding, featuring film, events, digital and print. Firmani Associates Marketing and public relations.G-H G3 Associates Governmental affairs and community outreach. GA Creative Strategic design and marketing firm that helps organizations solve brand identity and market relations challenges. Garrigan Lyman Group, The Branding and creative services. GCDirect Specializing in direct response advertising across all channels for lead generation and customer retention campaigns. Gibson Media Media and creative strategies. Giordano Kearfott Design (GKD) Communications, marketing, and design. Girvin Strategic branding and design. Golden Lasso Design, communication, and marketing agency. GoldSpace Desktop mobile website design, hosting, and marketing. GreenRubino Seattle advertising, branding, design, interactive, and PR agency. Hansen Belyea Design, branding, and marketing Heinz Marketing Sales and marketing strategies and execution. Hey Advertising. Hodgson/Meyers Communications Marketing communications. Hornall Anderson Design Works Branding and design. Hydrogen Advertising Advertising.I-J Ilium Associates Inc. Branding, corporate identity, marketing communications, advertising, signage, and marketing research. iLocal Web design and SEO. Inviso Corporation Business intelligence and marketing firm. Isen and Company Strategic marketing and public relations. Jack Morton Communications. James Clark Design Full-service branding, marketing, naming consultant, specializing in Credit Unions and Financial Institutions. JayRay Advertising and public relations.K-L Keller Group, The Full-service communications including public relations, crisis management, and public affairs. Kendall Ross Brand Development Design Strategic brand development, design advertising. Kinsey Street Online Marketing Online marketing agency providing PPC campaign management and other online marketing services. KREATIVE Creative agency for future iconic brands. Larson Marketing Communications LLC Strategic marketing,  communications, and branding consultation for health care, professional services and nonprofits. Launch Communications Public relations specializing in launching products, services and companies. Leimer Cross Design Corp. Communications specializing in creating annual reports. Lenati LLC Management consulting specializing in sales and marketing strategy. LiveAreaLabs Full-service digital retail agency.M-N Margo Myer Communications Public relations, communication strategies, and media outreach. Mass Social Strategy Brand strategy, copywriting, content development, and social strategy. Mixpo Onlisne video marketing solutions and technology for businesses, and agencies serving businesses. Montana Banana Web mobile development. MWW Group Strategic communications. Northbound Marketing, design, and content services. Northwest Polite Society Traditional, digital, and experiential marketing solutions. Nyhus Communications Public relations and public affairs.O-P Odd Dog Media Online marketing agency. OnPR, Inc Public relations and communications specialists for wireless, enterprise software and consumer technology companies. Opus Biotech Communications Communication for life science and high-tech companies. Outsource Marketing Marketing outsourcing firm offering marketing strategy, planning and management. Owen Media High tech PR for cloud, enterprise and developer audiences. Palazzo Intercreative Design, brand development, film video, advertising, and live events. Parker LePla Brand development and high tech public relations. Parsons PR Public relations. Partly Sunny Design and branding. Peak Creative Media Creative advertising and communications services including print, Web, video and event productions. Perfect Pixels Design Branding, Web design, and information architecture. Perpetual Promotion Interactive and integrated multi-media marketing agency. Phinney Bischoff Design House Print and interactive design specializing in strategic marketing counsel and brand development. Pivot + Levy Design and strategy. Plume21 Brand, strategy, advertising, digital marketing, design, and more. Portent Interactive Full-service Internet marketing company with SEO, PPC, social media, design, development and analytics. Porter Novelli International Public relations. PRR Broad based public affairs practice. Purdie Rogers Advertising specializing in the building products, IT, and healthcare industries. Pyramid Communications Strategic public affairs.Q-R Quinn/Brein Public relations, promotional marketing, and special events. Rally Group Experiential marketing, promotions, and gaming. Requisite Bureau Brand development, and creative across web, print, video, and environment. Revolution Public Relations Communications campaigns for small and medium-sized companies in the technology, consumer and hospitality industries. RH Strategic Public relations and marketing in the technology, security, healthcare, and government markets. Richmond Public Relations Public relations specializing in travel and tourism, food and beverage, business and technologies, and retail and design. Rock Paper Sketch Creative agency specializing in global luxury brand experiences. Rupert LLC Creative agency specializing in influencer marketing.S-T SapientRazorfish Branding, marketing, and design. Sayenko Design WordPress website design development. Seattle Advertising Full-service digital agency. Seattle Public Relations Integrated PR, digital, creative, and marketing agency. Seattle Software Development Software and web development. Square Tomato Advertising and design firm. States of Matter Brand strategy, design, illustration, websites, logos, and packaging. Steenman Associates Advertising and digital services firm specializing in retail,automotive and trade shows event marketing. Sterling Communications Strategic communications services for technology-based companies. Stevenson Advertising Full-service advertising agency, full television production facilities. Strategies 360 Public policy, federal lobbying, marketing and communications. Studio 360 Internet marketing, Web site design, and search engine optimization. Team Soapbox Issues-based public relations firm. Thrive Advertising Agency Media buying / advertising. Topside Marketing LLC Strategic and tactical marketing expertise to startups and small-to-mid-size businesses. train of thought Strategic branding, graphic design and advertisingU-V-W United Creations Brand marketing. Vander Houwen Public Relations, Inc. Offers strategic communication and public relations consultation. Venbit Business branding including web, logo, and graphic design. Vestcom Specialized retail, business and marketing communications. Visualscope Web design Web design and development firm. VOXUS Public relations for smaller or emerging technology firms. Waggener Edstrom Public relations and communications. Web 1 Marketing Online advertising and design services. Weber Marketing Group Corporate naming, brand programs, integrated marketing and retail branch planning. Weber Shandwick Worldwide Public relations. Wilcher Group, The Advertising for the Now Economy. Williams Helde Full-service marketing agency. Wines of Washington Promotion, The Marketing Agency Interactive and integrated marketing and design agency specializing in the wine industry. WongDoody Advertising. Workhorse Copy Concept and copywriting for the web, B2B, DM and traditional media.X-Y-Z Y-Designs Web design; branding and print design; application development; SEO. ZoomPop Marketing and advertising agency..Back To Seattle Careers

Friday, May 22, 2020

Turn Negative Experiences into Positive Ones

Turn Negative Experiences into Positive Ones By, Bre Corson Have you ever felt like random people who shouldnt matter have a way of getting under your skin and affecting your work performance or attitude? This is what I’m dealing with right now. At a recent visit to increase my contact prescription, my eye doctor told me that not only was I high strung, but that if I ever got Lasik eye surgery, he would not be my doctor because “[my Type A personality] makes things difficult.”   I left there feeling bullied and belittled… but what for?   Since when is having a Type A personality a fault? This is where I would like to tell all of the readers that turning a negative experience into a positive, is not only essential for your mental health, but can actually help you achieve your goals. Pull out that goal list and look through it.   Ask yourself “what things on my list can my Type A personality help accomplish?” (or whatever your specific bad quality or experience turned good can help achieve). To me, being Type A doesn’t represent a negative, so why I let him turn it in to a bad name beats me.   Yes, Type A’s are a bit high strung, are usually a bit stressed, and seem like they always want things ‘their’ way.   However, if a high strung person can perform at a high productivity level, while working best under pressure, and perfecting every last detail, their output may very well be the best of the bunch. There are many different scenarios that this topic can be applied to.   Whether one of your not-so-fun personality traits is recognized, or another co-worker is standing in the way of your recognition, find the good possibilities and run with it instead of wallowing in your sorrows.   Use your trait to conquer goals, and team up with your co-worker/road block and build on each other’s strengths to get an outcome that your whole office can be proud of. The moral is: the only setbacks that we come across are the ones that we choose not to jump over.   Turn your negatives into positives and reap the happiness benefits.  Preferred Partner Tip An accident during work can be a terrible experience and greatly dampen your feelings about work. Check out the  accidents at work site  where you can learn about  compensation time off to aid recovery and put a positive spin on your day.

Sunday, May 17, 2020

3 Explanations For Being Fired For Poor Performance - Algrim.co

3 Explanations For Being Fired For Poor Performance - Algrim.co Being fired for poor performance can be hard to deal with. You feel like you might not be able to get another job in the future. And you recognize that it will be difficult to interview and explain your work history. We’re going to cover what you should do when you’ve been fired for poor performance and how you might be able to explain this to future employers during interview sessions. Table of Contents What To Do If You Were Fired For Poor Performance How To Explain You Were Fired For Poor Performance 3 Explanation Examples Telling An Employer You Were Terminated Due To Poor Performance What To Do If You Were Fired For Poor Performance The first piece of advice for those who were terminated for poor performance is to consider whether or not you want to put that job on your resume. You have the option to eliminate the job from your previous work history. Which pieces of work history you share with your new employer is entirely up to you. If they ask about gaps in your resume, simply explain that you listed the most applicable previous job experiences. That is one way to absolutely resolve the fact that you don’t have to explain your prior work experiences if you were terminated. But if you feel more comfortable listing your full previous work history, then be sure to use some of the examples below for how you might want to explain it. How To Explain You Were Fired For Poor Performance If you were fired for poor performance, be sure that you explain to your future employer that you made a mistake. The best thing you can do is own the fact that you made a mistake. And own the fact that you’ve made improvements. Everything in life is a lesson. And future employers will appreciate the fact that you have some abrasions on your career. Learning from mistakes means that your next employer knows that there’s a greater chance you won’t repeat those mistakes with them. Which is a huge benefit. But in order for that communication line to be achieved, you have to own your previous mistakes. 3 Explanation Examples Telling An Employer You Were Terminated Due To Poor Performance Here are three examples of telling an employer that you were fired for poor performance reasons. Example one “I want to tell you about my last position. I was terminated for poor performance. It was a lesson I learned in being sure that I am passionate about the product and service I’m working on. I though being passionate about the job was enough. But what I realized is if I’m not passionate about what problem the business is solving, I’m no good. I’ve made that change and that’s why I’m here.” Example two “I would like to tell you that I was terminated from my last position for poor performance. It was a lesson for me that I needed to feel more comfortable with my work. I challenged myself to take on a new role but unfortunately, it didn’t work out. I’m now seeking a role that I feel more comfortable with and have previous experience in.” Example three “It’s important for me to inform you that I was terminated from my last position for poor performance. I think it’s important I’m honest about that and develop trust with you. The reason I was terminated is that I was distracted, going through some family issues at the time. And my employer didn’t understand. I’ve learned I need to balance work and life better and continue to perform even when things are home aren’t the best. I’ve made this change I hope to do better next time around.”

Thursday, May 14, 2020

Have You Prepared Your Career for the Next Recession - Career Pivot

Have You Prepared Your Career for the Next Recession - Career Pivot Prepared for the Next Recession? Copyright: alphaspirit / 123RF Stock Photo The next recession is coming! It is not if but when.Are you ready? Many of us have lived through 2 horrible recessions in the last 20 years. The dot-com bust hit us when many of us thought we had it made. Our retirement accounts were fat and we figured wewould have 10% annual returns for years to come. The great recession wiped out whatever many of us had left. We are approaching 10 years since the beginning of the last recession. The latest economic expansion has been one of the longest ever recorded. Admittedlyit has been a slow expansion but it has continued. We all know this will come to an end. Have you prepared your career for the next recession? 4 Tips to Recession-Proof Your Career The idea for this post comes from my good friend, Thom Singer. He published his latest podcast called4 Tips to Recession Proof Your Career. I do not believe you can actually recession-proof your career but there are things you can do today to prepare for the next recession and Thom gives some great tips. For those of us in the 2nd half of life, our next job will come from a relationship. It will either be an existing relationship, a resurrectedrelationship or a new relationship. Another way to state this it will come from someone you know, like and trust. You need to work on these relationships NOW! Here are Thom’s 4 tips to recession-proof your career. Listen to the most recent episode Tip #1 â€" Do not assume a “like,” “link,” “share,” or “follow” is equal to a relationship. Social media is a great place to interact with people but do not assume that being connected on LinkedIn or friends on Facebook or to follow someone on Twitter is equivalent to a real relationship. I use LinkedIn to manage and track my network. How many relationships can you maintain? You may have 10K followers on Twitter or 5K connections on LinkedIn, but how many do you really know? The number of relationships you can maintain is also known as theDunbar Number. Evolutionary psychologist, Robin Dunbar, began a study of the Christmas-card-sending habits of the English and found that they sent on average 153.5 cards each year. The number of 150 has come up over and over in society. The Amish break up communities when they reach 150. Chimpanzee families reach a maximum of 150. I have over 5,000 LinkedIn connections and over 38,000 Twitter followers. Are all of those real relationships? NO! For More:Strategic Networking Playbook â€" Who, How and When! Tip #2 â€"Start participating in your industry trade association (and other networking groups) now. Do not wait until the economy falters. Thom talks about the importance of attending industry conferences and being involved in your trade association. I claim this important for another reason. Creative destruction has accelerated. You MUST stay on top of industry trends if you want to be competitive and your employer will no longer take responsibility for you staying current. Thom is an active member of the National Speakers Association(NSA) and he became involved BEFORE he became a full-time keynote speaker and master of ceremonies. I make sure I attend at least one industry conference a year. This year it was Podcast Movement which is the premier conference for podcasters. For More:How to Protect Your Career from Future Extinction, Now [Video] Tip #3 â€" Find ways to help others. Networking has to be about give and get. When I network, I follow the philosophy that I am there to help others and expect NOTHING in return. What I am creating is good karma. Thom talks about being a connector. He relates a story about how he helped a fellow speaker by referring her to his PowerPoint developer years ago. This proved invaluable and improved her business remarkably. She still expresses her gratitude to Thom everytime they are together. Thom also tells a story where he acted as a referral for a substantial speaking gig to a colleague. His colleague landed the business and spent much of the next year actively promoting Thom’s business. Did Thom make the referral expecting something in return? NO. He was just acting as a connector. Who should you be connecting with and acting as a connector? How about recruiters at the companies on your target list? For More:Target the Company and Quit Chasing the Job (Updated) Tips #4 â€"Work to position yourself as an expert in your industry. Promote your talents and skills to demonstrate you are an expert. You can do this by: Create a personal website and publish blog posts Offer to write for an industry website or magazine Publish blog posts on LinkedIn Publisher Upload work product to your LinkedIn profile Actively comment on social media Offer to present or teach at MeetUps or other events There are lots of ways to position yourself as an industry expert. For More:Determination, Education, and Presentation Gets the Job After 60+ [Podcast] Take Action The next recession is coming. It may be next month, next year or the year after but it is coming. We all remember what it was like in the depth of the great recession in 2009 when just about everyone I knew was touched by unemployment. We all knew someone who was laid off. It may have been a parent, child, spouse, best friend or someone else close to you. Now is the time to prepare. What is your next step? Marc Miller Like what you just read? Share it with your friends using the buttons above. Like What You Read? Get Career Pivot Insights! Check out the Repurpose Your Career Podcast Do You Need Help With ...

Monday, May 11, 2020

How to Prove You Are an A Performer to an Employer

How to Prove You Are an A Performer to an Employer Careerbuilder recently surveyed close to 3,000 hiring managers to see what the hiring trends for 2010 will be. The most interesting finding from my perspective is this one:Replacing Lower-Performing Employees Employers are taking advantage of the large number of top talent in the current labor pool to strengthen their work force. Thirty-seven percent of employers say they plan to replace lower-performing employees with higher-performers in 2010. It may sound harsh, but frequently in a struggling economy, employers leverage the situation to move out their poor performers. And as a job seeker this could work to your advantage. But how do you prove that you were a top performer at your previous company? Here are a few suggestions.Build out your endorsements section on LinkedIn. Find previous colleagues to advocate on your behalf. Do it sooner rather than later as many companies are clamping down on social media and limiting employees ability to offer references.Craft a kick-butt resume . Forget about your job responsibilitiesC performers have the same job responsibilitiesfocus on the impact you had on the employers you supported and the value you brought to the organization.Rally your references. Find people now who would be willing to serve as verbal references on your behalf. Even if you are at the beginning stages of your search, its never too early to start finding people to support you in your search.Publish your presentations and ideas. Consider creating a website, blog, Visual CV, YouTube video or Slideshare presentation to share your expertise with others. This could make the difference between being perceived as vanilla versus rocky road with a hiring manager.Tweet your knowledge and create a following. More and more companies are using social media to find great candidates. Showcase your expertise through targeted tweets about your key competencies and ideas. Heres the story of a job seeker that found her job through Twitter.

Friday, May 8, 2020

Writing Skills For Resume - Basic Fundamentals

Writing Skills For Resume - Basic FundamentalsWriting skills for resume are necessary if you want to be successful in the job market. The skills needed to write a good resume include several different areas.One of the best and most important parts of writing skills for resume is research. People who know the most about a certain field or business are those who will be hired, because these individuals have a base of knowledge that has been developed over time.In order to have any chance at all in this competitive market, you must develop your basic skills as a writer. If you have always worked in sales, it does not matter how good of a writer you are, if you do not know what the job requires, you will not get hired. Not knowing how to write a resume is one of the biggest mistakes you can make when trying to get a job.Another area where you can develop your skills is with a good research process. This skill, like all others, should never be left behind. The more you know about the job you are applying for, the better off you will be when getting the job. Some of the best writers in the world went to a boarding school and went to school at night.One of the most basic skills a person has to develop is basic reading and spelling skills. This can be practiced by watching TV shows or videos on how to spell things. It is just good to know that many people who do not have the best of writing skills for resume, are learning their ABC's and making up letters by hand.Speaking and writing the language that people use is very important, especially for those with limited English skills. A lot of times, an individual with limited English will be put in front of a large corporation and still get a bad deal. While a person with proper writing skills for resume will be able to give the best presentation possible for his or her career.There are a few things you need to know about how to write a resume. For one thing, there are all kinds of resumes out there, so you need to know th e differences between them. When writing a resume, it is vital that you understand the order you should write in as well as the order the names are listed.The resume is really only the first part of the process, which is the introduction to your career. After that, you will be able to write a detailed resume. That's the basics of writing skills for resume.